Neighborhood Image

Soho is one of the busiest neighborhoods in the city and packed with just about everyone. Tourists, celebrities, street vendors, bargain-hunters and luxury shoppers are all thrown together here.

Soho has some of the best people-watching in Manhattan as it is a mecca for the trendy, sophisticated downtown elite. The north-south running side streets are often sites of fashion shoots as well as home to upscale, European boutiques. The east-west running streets are busier and always clogged with vendors selling everything from iPhone cases to incense. One you hit Broadway, you could be in just about any mall in America with retail chains, tourists, teenagers and disgruntled New Yorkers dominating the avenue. The energy in Soho is fast-paced and all hustle and bustle; it is a quintessentially vibrant New York neighborhood, but certainly not for the faint-of-heart or those looking for some peace and quiet.